One question we've been getting a lot from our current clients regarding health insurance and employee benefits is, "how do I get my employees to utilize and value all of the resources that are available to them within their current current health insurance plan?"

That's a great question!

Let's unpack that question a little bit. One thing that I want to start with is that it's not a one size fits all plan when it comes to getting information and education to your employees, because every company is different. But in reality, it needs to start with the question; what is the most effective way to get educational material and educational resources to your employees on a consistent basis?

This can't be something that's done only one time of the year at open enrollment. This has to be a consistent effort that's done throughout the entire year on a monthly basis. There are a couple of different ways that you can get this information to your employees, one of which being emails.

Another way is through text messages or direct delivery of items when you see your employees. We've had some clients do some really unique things to get this information to their employees. We had a client posters on their Porta Potty, so every single time an employee went to the Porta Potty, they saw the Telemedicine poster that was posted there.

That is just one example of how you can get the information to your employees. But again, this has to be something that's done on a very consistent basis. It can't be done once a year, which is really what we typically see a lot of employers doing.

So if you want to get the information to your employees and get them to really understand all of the resources that they have access to within their health plan, my best piece of advice would be consistent communication to your employees expressing the importance of utilizing these resources.

If you have any questions or would like any additional information or examples of what we have used in the past, please reach out to me directly.

Phil Hamburger

402-979-8523

phamburger@ellerbrock-norris.com

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